
Until recently, experts theorized about the promises of social networking technologies, including their ability to influence a participatory governance model, grassroots civic engagement, new social dynamics, inclusive societies and new opportunities for businesses and entrepreneurs. A few months into 2011, there is more evidence suggesting that some of these promises can prove realistic.
In recent months Google has been especially focused on helping people find high-quality sites in Google’s search results. The “Panda” algorithm change has improved rankings for a large number of high-quality websites, so most of you reading have nothing to be concerned about. However, for the sites that may have been affected by Panda Google wanted to...

As part of a series of research projects Optify is conducting on its database and given recent changes to Google and Bing’s search engine results pages (SERPs), Optify designated an ambitious goal for themselves – come up with a new Click-Through-Rate (CTR) curve. Previous CTR curves include the all-famous, 2006 AOL CTR curve, as well as other more recent attempts to provide...